Find a Niche and Reach Your Audience

Are you thinking of starting a blog? What could you possibly write about week after week? It can be overwhelming the thought of starting your own blog, one of the things you’ll need to figure out is your blog topic.

What do you love? In order to blog, you’ll need to be able to write many blog posts on that topic, what is that you want to share with others? How can you help others when they come to your site? Your blog needs a purpose and once you figure that out, you’ll be able to narrow down your niche.

Find your passion

If you don’t love your topic or niche, your blog is going to die a slow death. You’ll have no motivation to write and you really need to be self-motivated to blog because no one’s going to tell you that you need to put up a new blog post, it’s all on you.

Don’t do what others are doing. Just because the blog that you read is doing well that writes about saving money, if you don’t truly love it, you’re going to hate your blog after a couple of weeks. If you can find something that you can share about day after day, this is your true passion.

Check out your competition

Search to find out if there are others writing about your topic.  This will one, help you see if there are others who are looking for your resource, and two, figure out if you can make a success of it. Don’t think of other blogs as competition, but those that you can look to as your mentors or for future collaborations.

You can’t do it all

Finding a topic and narrowing things down, will help you figure out your audience. If you decide to write about technology and then include knitting patterns, this will confuse your readers. Those are two separate markets, and you’ll alienate half of them each time you post.

Leave Room to Grow

If you want to write about knitting but think you’ll add in some crocheting later on, don’t name your blog The Knitter’s Club. See what I mean? There’s no room to grow, you may want to add in other topics later on so keep your domain and blog name open so that you can encompass your new interests.

Just Start

Just write, once you get into your blogging groove, you’ll be able to determine if you can see yourself blogging about the topic for weeks, months or years to come whatever your goals is.

Narrow down your niche and get focused on your audience so you can be their number resource they turn to when they need help.

Stay tuned for more posts on the best ways to grow your blog.